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We agree that information is power and even more so when it comes to the digital planet. We can increasingly examine more data that can enhance the user experience and guide them towards sales. Therefore, in a world as competitive as e-commerce, it is essential to obtain, analyze, and know how your website works and why it does it that way to later notice possible errors or determine improvements that optimize your store to the maximum. Internet.
Back to top 1) What is Google Analytics Enhanced Ecommerce? Today in the Macedonia Email List tutorial we want to go one step further by presenting you with another of the great features that Google makes available to you. If you don't know it yet, it is called Analytics Enhanced Ecommerce (Google Analytics Enhanced Ecommerce), an extension of the original version of Analytics that aims to bring the tool closer to electronic commerce so that you can discover very interesting and useful information about users.
that browse your online store and where you can locate data such as: ticket At what step of the payment process do your customers abandon? What types of coupons work best for your online business What are the categories that have the most performance in your online store? And much more. .. You are in luck, because at Palbin we are passionate about data and web analytics and that is why below we are going to discover the details of Enhanced Electronic Commerce Analytics.
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